New Cairns Google Ads campaign published May 2025
- Blocked Sewerage Solutions, Cairns
www.blockedseweragesolutions.com.au
We've been working with Blocked Sewerage Solutions for more than a year now. Our first project with them was to design their logo and supporting branding, which then was used to design their Cairns website design. We placed a custom developed lead generation form on their website and, while they have been seeing a steady stream of incoming bookings and enquiries based purely on the organic ranking of the Cairns website design, they reached out to us this month to see if we could do something to generate more enquiries.
This, of course is what we specialise in. Yes, we surely do website design, website development, graphic design, photography, videography, copywriting, SEO, Social Media and YouTube marketing among other services, but there's one sure fire way to get instant results. Google Ads!
As the most experienced Google Partner and provider of Google products in the region, we know how to set up a Google account properly, with the right metrics in place to eliminate click waste. These efficient Google Ads campaigns that we set up work better because of our teams knowledge of the Google platform.
We've setup a lot of targeting and filtering options on this campaign to reach the right target audience and, with the clients healthy monthly budget, we'll see them getting close to 500 clicks on their ads each month.
How will the client know if it's working you may ask? Well, we could setup GA4 (Google Analytics 4) and bombard them with a whole host of information about where clients click in from, what keyword they used, how long they spent on the page and where they exited the website. Even more information in GA4 can be extrapolated to bury them in even more statistical data. We can send them graphs and files proving how effective our campaign is and we can even choose what we consider a conversion to be, what that conversion amount should be and then give the client information about how much more money they've made since we started.
Or, we could avoid this rubbish, provide the client a simplified monthly report that is easy to digest and then let them see the results by how busy they get and if the incoming enquiries increase. With our clients all being very busy people, they always tend to go with the latter.
Cairns & Townsville's most experienced digital marketing team
