New website launched April 2023
- Go Green Energy
www.gogreenenergy.net.au
This is another brand new Allcorp client who came to us for some assistance after they had been dealing with another one of those new pop-up agencies that come and go so frequently. Promising the world, but delivering in usual minimalistic fashion, the agency they were utilising was charging them $1,100 per month for SEO services that weren’t really making much of an impact.
We did an audit of their Cairns website design before we proceeded to redesign everything and noted that there was no real SEO work that had been performed effectively. It pays to be careful when choosing your digital marketing provider as some unscrupulous agencies will whip a Cairns website design together using the latest CMS template and then spin jargon to make it seem like they are offering services such as SEO, when in reality, they are doing nothing.
Allcorp got this new Cairns website design project off the ground by first arranging a photo shoot with our commercial photographer to capture some local images of the business. We always like to use local photography on our Cairns website design projects as it helps develop trust by showcasing the local nature of a business.
Our copywriter then improved all of the Cairns website design content while keeping a close eye on the search engine efficiency of the created content. While this client is not doing SEO with us, their new Cairns website design will have a superior presence in Google search due to the way it is designed. With our framework of custom coded websites being more search engine friendly than the run-of-the-mill Wix & WordPress website products, we advised the client to not undergo our SEO services and give their new Cairns website design a chance to establish itself in search engines.
Once we have collected real time data on how the Cairns website design is performing over the initial 6 weeks of being online, we can make calculated and data driven decisions to make recommendations to our client. Whether this means they will be looking at SEO again is unknown until we know where the new Cairns website design rests organically on its own merit.
With the website design approved and the content and visual assets all acquired we can now focus our attention on configuring the Google Ads marketing campaign through our Google Partner services. This is the guaranteed way of bringing qualified traffic to a new website and unlike SEO, there are no unknowns or wait times, results are instant with Google Ads.
Our Cairns website developer is just finishing up the custom coded lead generator form that we have structured into the new website and once this is done and tested, the ads will compliment the new website by encouraging potential customers to complete the lead generation form. This is always a great way to show our client results and also a great way to harvest contact details of potential customers for future marketing.
Cairns & Townsville's most experienced digital marketing team